Sales Development: Build vs. Buy

This form helps you calculate the investment of building an SDR team internally.

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NOTE: Our calculator indicates both an SDR and Researcher because our SDR Team offering includes both full-time dedicated resources.

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Number of Individual SDRs
Phase Time Cost
Baseline SDR Costs {{f02}}
Numbers are based on Glassdoor, The 2018 Bridge Group SDR Report, State of Sales, and MIT HR Study.
Hiring 42 Days $4129
Training and Ramp 3.2 Mo's {{f04}}
Subtotal {{f05}}
Base Salary 12 Mo's $47973
Full Salary - OTE 12 Mo's $75000
Technology Stack 12 Mo's $3827
Overhead 12 Mo's {{f09}}
Subtotal {{f10}}
Managerial Costs 12 Mo's
Based on Glassdoor salary averages for SDR Managers
Overhead 12 Mo's {{f12}}
Subtotal {{f13}}
SDR Management Allocation
Monthly Total {{f16}}
Grand Total {{f17}}
Phase Time Cost
Baseline SDR Team Cost {{f19}}
Hiring 10 Days {{f20}}
Training and Ramp Included {{f21}}
Subtotal {{f22}}
Cost 12 Mo's {{usdFormat(58800)}}
Full Salary - OTE Included {{f24}}
Technology Stack Included {{f25}}
Overhead Included {{f26}}
Subtotal {{f27}}
Managerial Costs Included {{f28}}
Overhead Included {{f29}}
Subtotal {{f30}}
Customer Success Manager Included {{f31}}
Monthly Total {{f32}}
Grand Total {{f33}}
Monthly Savings: {{f34}}
Annual Savings: {{f35}}