CIENCE Blog
5 Outbound Prospecting Myths (RAIN Group Study)
Sales have changed dramatically over the past decade and some people now tend to belittle the importance of certain practices, such as outbound prospecting. However, our own experience here, at CIENCE, is quite different from what they proclaim. We made outbound...
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How B2B Lead Generation is Becoming More Human
Over the past 20 years, business has become increasingly digitalized. New software appears on the market on a daily basis. These new programs enable us to automize working processes that used to take an enormous amount of time in the past. B2B lead generation is no...
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How to Write Better Cold Emails When You’re Prospecting
Email campaigns are an inherent part of B2B prospecting. They facilitate the first contact of your sales development team and provide introductory information about your offer. However, writing an effective email is a real challenge, especially since most decision...
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Future of Work Conference 2018 – Summary
On April, 1, The Future of Work 2018 Conference sponsored by CIENCE took place in Kyiv. Twelve speakers, including four executives at CIENCE, shared their vision of the human labor and automation with the audience. The event welcomed over 500 people, most of them only...
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CIENCE Sponsors the Future of Work Conference 2018
CIENCE is pleased to announce our sponsorship of a great inaugural event - the Future of Work Conference 2018 (FOW18). Taking place this week, April 1, 2018, in Kyiv, the conference will provide a platform to discuss the essential aspects of labor in the upcoming...
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Day in the Life: Researcher
Researchers are key elements of a successful . The quality of a researcher's work will influence the effectiveness of your outbound prospecting. They can fill...
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Sales Lead Generation Process
The Internet changed the Sales Lead Generation Process by introducing new options for attracting potential clients and turning them into customers. These tools became a powerful addition to the prospecting practices and boosted sales. However, lately, we've seen a...
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Day in the Life: SDR
The most focal point of any sales specialized organization is the Sales Development Representative (SDR). The role is an inside sales rep that solely focuses on outbound prospecting. An overwhelming number of CIENCE employees are SDR’s, composing a key role of...
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CIENCE Client Interviews (Clutch.co)
At CIENCE, we aren’t just another lead generation company – we combine elements of machine learning, human intelligence, and proven practices to provide each and every one of our clients. Starting with top-notch and impeccably accurate research, we help you identify...
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Inbound vs. Outbound Marketing
Have you ever really spent time thinking about how inbound vs. outbound impacts your business? It's important to evaluate how each impact your company's goals and KPI's. When it comes to inbound marketing, chances are you know a thing or two. Content marketing,...
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5 Essentials BEFORE You Start Prospecting
To some extent, it's true that the more people you reach out to in sales prospecting, the more customers you'll attract. But that's only true to a certain point. Beyond that, you rapidly reach a point of diminishing returns. You can easily end up expending energy and...
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Why Finding the Decision Maker Never Works Out the Way You Plan
Or Why the Decision Maker Isn't Always the Most Important Person in the Sale Young salespeople are often taught that you should always beeline for the ultimate decision maker. All else equal, this is a decent default option as you're wise never to waste time on...
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Prospect B2B Sales Leads (Like a Missing Persons Detective)
B2B sales research and prospecting are not for everyone. It requires a high degree of discipline, self-direction, intuition, and organization in the pursuit of leads. Lead list building can be monotonous. Small details matter. Exceptional prospectors are similar to...
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SDR Outsourcing – Is It Right for My Business?
An effective sales team is critical to the success of your company if you want a predictable, repeatable and scalable sales engine. Deciding whether you should consider SDR outsourcing or internally hire your SDR’s is a decision worth evaluating. Today, we'll walk you...
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Dear Sales Directors: Lead Generation Companies Are Your Friend
Sales directors are responsible for strategically directing a company's sales department. The job involves overseeing sales team members and working with other directors to continually refine the corporate strategy based on context and market requirements. He or she...
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What Makes Top-Performing Sales Teams Top Performers?
Top-performing sales teams don't become that way by accident. They are assembled and developed over time by dedicated sales leaders who understand key drivers of selling success. When you understand the common components that contribute to elite sales teams, you are...
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5 Lessons Learned About Sales Leads
Sales leaders spend a lot of time emphasizing the importance of a steady stream of sales leads to their team. An ample supply of prospects is essential to high conversion rates and revenue numbers. However, a large database filled with low-quality leads is actually...
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CIENCE Technologies Appoints Eric Quanstrom as Chief Marketing Officer
Tech marketing veteran joins as company continues rapid global growth We're pleased to announce that today CIENCE, an emerging leader in managed services for lead generation, adds Eric Quanstrom as Chief Marketing Officer (CMO). The move comes shortly after the CIENCE...
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CIENCE Launches B2B Lead Generation Performance Group, Led by Michael Maynes
Company Introduces Unique Pay for Performance Model for Sales Appointments Today CIENCE, an emerging leader in managed services for lead generation, announced the launch of the CIENCE B2B Performance Group. The company also announced the hiring of CIENCE Performance...
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CIENCE Acquires Leadware
Lead Generation Company Expands Portfolio of Software and Services Today we're pleased to announce CIENCE Technologies has acquired Leadware, an outsourced people-as-a-service company that provides expertly trained, yet cost-efficient sales development personnel for...
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