How to Write a Call to Action for a Cold Email: Examples and Best Practices
Email is a fundamental channel of any B2B outbound marketing campaign. Databox survey found that...
10 Email Personalization Hacks: How to Grab a Prospect’s Attention
Have you ever noticed how fast you usually skim through a dozen work emails on a Monday morning?...
10 Ways to Avoid Emails Going to Spam
Imagine you’re watching your favorite rugby team playing. Unfortunately, their best player gets a...
7 Sales Email Follow-Up Strategies That Actually Work
It’s easy to get discouraged when you get refused or silenced in response to the work you do. In...
Pack a Little Sunshine into Your Cold Emails
It’s summertime, no better time to put a little sunshine into your cold email campaign. We’ll be...
Cold Emailing During the Upswing – The Best and Worst of June 2020
When it comes to outbound email, there are many important things to consider. Here’s a few examples:
Outbound Emailing in Times of Uncertainty – The Best and Worst of April 2020
Before we dive into the highlights and lowlights of the Good, Bad and Ugly cold emails from Q1, let...
B2B Sales Email Guide: How to Nail a Cold Email Campaign
Some ways of communication come and go, but B2B email is here to stay. Businesses use cold email...
The Good, Bad and Ugly Cold Emails of December
Ah, December. ‘Tis a joyous time of gratitude, holiday cheer, chilly weather, and absolute trash...