Allstate Home Leisure by Watsons

Allstate Home Leisure By Watsons

Retail, Plymouth Rd, Livonia, , 48150, Michigan, 30650, United States, 51-200 Employees

homeleisure.com

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phone no Phone Number: 88********

Who is ALLSTATE HOME LEISURE BY WATSONS

In 1992, Gary Jordan decided to make a risky career move. He left his job at GM and opened a 3000-square-foot store in Redford, Michigan. The wares: billiard tables and accessories. And A...

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  • 30650 Plymouth Rd, Livonia, Michigan, 48150, United States Headquarters: 30650 Plymouth Rd, Livonia, Michigan, 48150, United States
  • 1992 Date Founded: 1992
  • 51-200 Employees: 51-200
  • dollar-icon Revenue: $10 Million to $25 Million
  • tech-icon Active Tech Stack: See technologies

industries-icon Industry: Retail

SIC SIC Code: 5091 | NAICS Code: 541310 | Show More

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Frequently Asked Questions Regarding Allstate Home Leisure by Watsons

Answer: Allstate Home Leisure by Watsons's headquarters are located at Plymouth Rd, Livonia, , 48150, Michigan, 30650, United States

Answer: Allstate Home Leisure by Watsons's phone number is 88********

Answer: Allstate Home Leisure by Watsons's official website is https://homeleisure.com

Answer: Allstate Home Leisure by Watsons's revenue is $10 Million to $25 Million

Answer: Allstate Home Leisure by Watsons's SIC: 5091

Answer: Allstate Home Leisure by Watsons's NAICS: 541310

Answer: Allstate Home Leisure by Watsons has 51-200 employees

Answer: Allstate Home Leisure by Watsons is in Retail

Answer: Allstate Home Leisure by Watsons contact info: Phone number: 88******** Website: https://homeleisure.com

Answer: In 1992, Gary Jordan decided to make a risky career move. He left his job at GM and opened a 3000-square-foot store in Redford, Michigan. The wares: billiard tables and accessories. And Allstate Home Leisure was born. Garys son-in-law Roy Farmer, now CEO at Allstate Home Leisure, says that Gary started with a very, very small amount of money probably $2,000 or so. Luckily, from the first day Gary opened the doors, people were coming into the store to look at the game room accessories. Marketing and promotion without the digital networks. If you can wrap your mind around it, imagine how marketing worked in 1992. There was no LinkedIn, Facebook/Twitter/Pinterest, and certainly no personalized advertising on your favorite (sponsored) websites. Gary and a few of his colleagues would go out to bars around town. He would approach people playing billiards and darts and let them know where they could get high quality, at-home equipment to improve their games. He would let people know where Allstate was located, stay to chat, and be on his way. Allstate saw a good amount of business from those one-on-one, in-person interactions and also from the word of mouth that ensued. Customer demands help shape small businesses. Gary had more business than expected in the first few years after opening Allstate and so he called in reinforcements. Roy and his wife, Shawna, joined the team in 1994. Allstate has grown to include five locations across Michigan and even an e-commerce site. The company participates in the regional Small Business Saturday event. And in the meantime? Roy and the family continue to deal in relationships rather than numbers. And in a business thats all about relaxing with family and friends around the fireplace or shooting some pool to unwind, thats exactly what makes people come back.

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