Laurie Page is the Managing Partner of The Bridge Group, one of inside sales pioneers and proponents. She's the thought leader in her field, an expert at developing strategic initiatives and tactical implementation plans.
Are you struggling with prospecting to C-level? Peter Caputa, Databox CEO, told us what exactly SDRs are doing wrong and what should be changed immediately.
We talked with RAIN Group President, Mike Schultz, about lead generation market trends, trending prospecting tactics and strategies.
As B2B buying cycles are getting longer and involving more decision-makers, sales specialization becomes increasingly essential to the success of a company. Instead of retaining jacks-of-all-trades, prosperous organizations choose to assign different tasks along the pipeline to trained professionals. We, at CIENCE, are sales specialization devotees and practitioners. And we strongly believe that the distribution of various selling roles among different…